Best Practices for Cross Functional Communication Strategies for the CMO
Best Practices for Cross Functional Communication Strategies for the CMO

Best Practices for Cross Functional Communication Strategies for the CMO

Dr Craze

27 min
Success & Inspiration
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Description

It is vital for the CMO to have excellent communication awareness and skills to communicate externally with KOLs, investors, the scientific community and more. In this session, recorded at CMO Summit 2022, seasoned CMOs share their best practices and more specifically: How to sell a science story to scientists and non-scientists alikePreparing for and managing negative outcomes and weak signalsAligning communications from the CMO, CEO and Commercial Speakers: Cadmus Rich, MD, MBA, CMO & Head of R&D, Aura BiosciencesStephen Huhn, MD, CMO & SVP of Clinical Development, Pipeline TherapeuticsAnna Berkenblit, MD, MMSc, SVP, CMO, ImmunoGenMargaret Koziel, MD, SVP, CMO, Axcella

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