Being Authentic and Owning Your Authenticity In Your Business

<p><em><span style="font-weight: 400;">“When everyone asks me, ‘What was the secret sauce? How did you build a multi-six-figure business in 11 months? I say to them, ‘I found my true authentic self. I let that little girl inside of me live. I allowed her to stand on the stage that she deserved to be on and show every single motherf*cking human being who jumped on a live video or who wrote and commented on a post, who she was. And I was unapologetic about it, as you should be.’”</span></em></p> <p> </p> <p><span style="font-weight: 400;">This week on the Fierce as F*ck Podcast, we’re talking all about being authentic in your business and how owning your authenticity will get you the results you want so badly.</span></p> <p> </p> <p><span style="font-weight: 400;">Back in 2018, I showed up as every other f*cking human being on this planet. I pretty much acted like Jen Casey's wanna-be little sister and tried to emulate her in every single thing I did. And you know what happened? Every time I launched something, it completely failed. Every time I showed up in an online video, I would dread it. Every post I wrote flopped. Nothing f*cking worked. And when I got f*cking real with myself about what was wrong, I realized my failures had nothing to do with strategy and everything to do with not showing up as my authentic self. </span></p> <p> </p> <p><span style="font-weight: 400;">So in 2019, I showed up as authentic as f*ck.</span></p> <p> </p> <p><span style="font-weight: 400;">I showed up on live video with no makeup on and in my pajamas. I swore like a sailor. I spoke my truth every single day. And all of a sudden, my business f*cking exploded.</span></p> <p> </p> <p><span style="font-weight: 400;">And so if you are listening right now and you can’t figure out why the f*ck your business isn’t making a ton of money when you’re doing everything “right”...look at how you’re showing up. Have you found, discovered and released the true authentic you into this world? Because if you haven’t, that’s your problem.</span></p>