Behind YouTube’s Multi-Billion Dollar Business

Everyone has heard of YouTube, but what actually goes on there? Nora investigates the business behind YouTube with Bloomberg business and technology reporter Mark Bergen, author of Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination. As he tells it, "It is the story of a business that transformed from a money pit into a raging commercial success, a pillar of the internet that made Google one of the world’s most profitable and powerful companies."  For more info on our presenting sponsor, check out https://purple.com.  Host: Nora Ali Producer: Raymond Luu    Video Editor: Sebastian Vega Production, Mixing & Sound Design: Daniel Markus Music: Daniel Markus & Breakmaster Cylinder Fact Checker: Kate Brandt  Senior Producer: Katherine Milsop VP, Head of Multimedia: Sarah Singer  Full transcripts for all Business Casual episodes available at https://businesscasual.fm