Behind the scenes: testing, tweaking – and figuring sh*t out

<p>Welcome to the first in a behind-the-scenes series I cooked up whilst laying on my sofa feeling a bit blah because I woke up to snow and my period. You can already tell I’m going to be such an effin’ ray of sunshine today, right?</p> <p>Today I want to talk about my word of the year for 2022, and how that’s affected my plans and my offer suite. I want to give you a glimpse into the brain of a small business owner trying to figure out what the heck she wants and how to make that happen. Spoiler alert: it’s not a linear process! As a bonus for me, I get to tell you about the different ways I can help you – which I was initially feeling might come across as very “salesy”... and then I remembered: this is my podcast, nobody is paying me to create it, and I get to do whatever I want to. Woohoo! So yep, I’ll be talking about my own stuff, but I hope that hearing about what’s going on behind the curtain in another small business is also helpful.</p> <p><b>Shownotes: </b><a href="https://petchy.no/shownotes/055/" target="_blank"><b>https://petchy.no/shownotes/055/</b></a></p> <p><b>Links:</b></p> <p><a href="https://whimsical.com" target="_blank">Whimsical.com</a></p> <p><a href="https://petchy.co/design/" target="_blank">Brand identity design</a></p> <p><a href="https://petchy.co/strategy/" target="_blank">Brand it! Power Hours</a></p> <p><a href="https://petchy.co/group/" target="_blank">Brand it! group programme</a></p> <p><a href="https://petchy.co/the-lone-brandit/" target="_blank">The Lone Brandit self-paced course</a></p> <p><a href="https://wanderingaimfully.com/checkout/ref/267/?campaign=petchy" target="_blank">WAIM Unlimited</a> (affiliate link)</p>