‘Barbie’ movie breaks record, hits billion dollar mark in 3 weeks

<p>By: Oluwabukunmi Akinyemi</p>, <p>According to a report by Warner Bros, the blockbuster movie Barbie now makes history as it amassed over $1 billion following its release 3 weeks ago.</p>, <p>According to Dergarabedian, a senior media analyst at Comscore, only about 50 historical movies have hit the billion-dollar mark, including movies like Avengers Endgame, Black Panther and Avatar.</p>, <p>According to CNN, the movie’s success has made Greta Gerwig the first female solo director with a billion-dollar movie.</p>, <p>Following the Barbie/Oppenheimer phenomenon, it was no shock to see the Barbie movie doing so well at the box office.</p>, <p>The movie’s marketing campaign was the first to hint that “Barbie” would be a box office success.</p>, <p>The marketing campaign for the Barbie movie set into motion a chain of events that led to the pop culture word ‘Barbenheimer’ because of its shared release date with ‘Oppenheimer.’</p>, <p>Since its release 3 weeks ago, the blockbuster has attained and maintained top ranks on different movie charts worldwide and is steadily spreading its influence as it has spurred various internet trends. (Source: CNN)</p>