Author & CEO Lauren Eckhardt Chose Business Partners That Didn’t Share her Values

<p>My guest for Episode #151 of the <a href="http://myfavoritemistakepodcast.com/">My Favorite Mistake podcast</a> is<a href="https://www.theconfrontationalist.com/about-me"> </a><a href="https://authorlaureneckhardt.com/">Lauren Eckhardt</a>, the CEO and Founder of <a href="https://burningsoulpress.com/">Burning Soul Press</a>.</p> <p>Episode page: <a href="https://markgraban.com/mistake151">https://markgraban.com/mistake151</a></p> <p>An award-winning, and best-selling author and ghostwriter, she is passionate about helping impact-driven souls capture their life story in a book-led movement that changes lives.</p> <p>Lauren founded Burning Soul Press in 2020, after 12 years in the human resources field, to work with aspiring and career authors in pursuit of sharing a powerful and deeply impactful story or message.</p> <p>In today's episode, Lauren shares her “favorite mistake” story working with a business partner that didn't share her values. How did she discover the mistake? How did she repeat the mistake with another company before being able to put this behind her?</p> <p>We also talk about questions and topics including:</p> <ul> <li>Trying too hard to learn from other entrepreneurs, vs. figuring it out yourself?</li> <li>“Best seller” — a very loose definition??? Yes</li> <li>Helping somebody self-publish… doesn’t literally mean “self”</li> <li>“Empowerment Publishing”</li> <li>Being a book coach vs full ghostwriter</li> <li>What’s the origin of the Burning Soul Press name?</li> <li>Being a good storyteller? A better storyteller??</li> <li>What is the SoulWriter Society?</li> <li>Helping somebody write the book and helping them sell the book? Equally important?</li> </ul> --- Support this podcast: <a href="https://anchor.fm/favorite-mistake/support" rel="payment">https://anchor.fm/favorite-mistake/support</a>