Are You Laying Brick, or Building Cathedrals?

<p style="text-align:center;"></p> <p style="text-align:left;">What good is a salesperson with five years' experience if they've never been trained and have a hopscotch career of many short stops at company's that never invested in training their sales teams?  Corey tells the old story, "A guy walks past a construction site, and sees five people laying brick. And he goes to the first guy and says, "Hey, what are you doing?" He's like, "Building a wall." Goes to the second guy, "What are you doing?" And he's like, "Making 12 bucks an hour."  Listen to the rest as Corey Frank and Susan Finch go on without Chris this week and talk about the concept behind <a href='https://Branch49.com'>Branch49</a>, a sales acceleration software and service that uses AI to score leads based on their preferred contact channels, while also dedicating a sales team to perform top-of-funnel and full-stack revenue generation. They discuss the obligation companies have to ensure sales professionals are trained correctly and with the good of the prospect and customer at the forefront, how to undo bad habits, and help sales professionals who were never trained prepare to work for honorable companies who value sales skills. This is part one of a two-part interview.</p> <p style="text-align:left;">----more----</p> <p style="text-align:left;">Here is the full transcript from this episode:</p> <p>Susan Finch (01:17):</p> <p>This week on Market Dominance Guys, I'm joined by Corey Frank. Chris is off busy doing something and I'm sure we will catch up with him later, but Corey and I wanted to dive into the topic of our responsibility to help bring up honorable, terrific, trained, competent, confident, and enjoyable salespeople. How do we do that? You're going to have to listen to this episode for some great suggestions, what you needed to be aware of and how you can start to have a better sales team, not only for now, but for the future. Join us for this episode, Keeping the Weasels out of the Cathedral.</p> <p>Corey Frank (02:01):</p> <p>Th