Are All Links Created Equal? | Ep. #809

Nomzy Stholly

6 min•0 plays•0 favorites

Investing & Markets

Description

In episode #809, Eric and Neil discuss whether all links are created equal. Tune in to see if you are linking to the right sources. Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href= "http://marketingschool.io/stats/">here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: Are All Links Created Equal?</li> <li>[00:50] Think about it from an algorithmic perspective. Would you treat every link the same?</li> <li>[01:05] No, because not all links are equal.</li> <li>[01:30] People used to think you needed the highest domain authority links out there, but that is a <a href="https://moz.com/">Moz</a> metric, not a Google metric. Google doesn’t consider domain authority.</li> <li>[02:00] Instead of going for domain authority, go for the most relevant link.</li> <li>[02:30] Getting contextual links these days is the most effective method.</li> <li>[03:15] Don’t just link to one website. There will be diminishing returns.</li> <li>[03:33] You also want the link to be rich in anchor text.</li> <li>[04:25] Neil spends more money on this than most people, which he admits is a way to cheat.</li> <li>[04:40] Think logically: if it makes sense, if you link to different sources, you will rank

Creators

melody_bay

Creator