Analyzing Your Content With Google Analytics: How to Know What Works

<p>Do you study your website's Google Analytics? Want to go beyond reporting what you see?</p> <p>In this episode I interview <a href= "http://www.orbitmedia.com/andy-crestodina" target="_blank" rel= "noopener">Andy Crestodina</a>, author of <em><a href= "http://www.amazon.com/Content-Chemistry-Illustrated-Handbook-Marketing-ebook/dp/B00OFI2R2W" target="_blank" rel="noopener">Content Chemistry</a></em> (3rd edition) and co-founder of <a href= "http://www.orbitmedia.com/andy-crestodina" target="_blank" rel= "noopener">Orbit Media</a> (a Chicago-based web design agency). Andy is a Google Analytics expert.</p> <p>Show notes: <a href= "https://www.socialmediaexaminer.com/162">https://www.socialmediaexaminer.com/162</a></p>