AI: Chicken Or The Egg

<p><a href="http://linkedin.com/in/jeff-cunning-752259a/" rel="noopener noreferrer" target="_blank">Jeff Cunning</a> and <a href="http://linkedin.com/in/charrtay" rel="noopener noreferrer" target="_blank">Charlene Tay</a> from <a href="https://www.pattern89.com/" rel="noopener noreferrer" target="_blank">Pattern89</a> join us to talk about how they use AI to help marketers build creative content that resonates with their audiences. </p><p>They discuss the challenges of explaining the outputs of AI models in a way that provides customers with actionable data, and how they've had to quickly develop product offerings from initial proof of concepts. Charlene shares her technical perspective as a data scientist, and Jeff speaks through his lens as Pattern89's Chief Product Officer.</p><p>You can find more information about this podcast at sep.com/podcast and subscribe wherever you get your podcasts. Thanks for listening!</p>