Aggregating the $9 Billion Micro-Mobility Industry with Ola Sars

<p>If you like the show, please <a href="https://podcasts.apple.com/us/podcast/run-with-it/id1477133536">leave a review on Apple Podcasts</a>!</p><p><b><strong>Nuggets:</strong></b></p><ul><li>It’s inevitable that micro-mobility apps consolidate in the next 5-10 years. Look to examples from other industries (e.g. hotels and airlines) to see that this can be done.<p></p> </li></ul><p><b><strong>Action Steps:</strong></b></p><ol> <li>Partner with smaller players who are running scooter sharing services</li> <li>Bring clients to them through your app and take a percentage of revenues</li> <li>Move on to creating partnerships with larger players once you have built a foundation</li> <li>Consider ways to add value through this aggregated service (e.g. pay $10/month for someone to bring a scooter to your location)</li> <li>You might even entertain a bigger long-term vision... Facilitate a future in which transportation is seen as a utility. This business could eventually integrate public transit and other ride sharing platforms and incorporate government subsidies.</li> </ol><p><br></p><p><strong>Follow through on these action steps and email us your results at update@runwithit.fm. You'll get exclusive access to a private Facebook group of action takers and one listener will earn a free mentorship call with our guest, and potentially, a business partnership.</strong></p><p><b><strong>Links:</strong></b></p><ul> <li><a href="https://www.soundtrackyourbrand.com/">Soundtrack Your Brand: Background music that works</a></li> <li><a href="https://www.cnet.com/news/scooter-app-wars-begin-and-lime-isnt-happy-about-it/">Scooter app wars begin, and Lime isn't happy about it</a></li> <li><a href="https://www.theverge.com/2020/5/13/21257307/electric-scooter-bikeshare-covid-19-bird-lime-uber-subsidies">How the novel coronavirus is speeding the scooter apocalypse</a></li> <li><a href="https://www.theverge.com/2020/5/7/21251111/uber-q1-earnings-rides-loss-eats-delivery-coronavirus">Uber reports $2.9 billion quarterly loss du