Adrian Choo – Get Business Expertise Before Starting Your Own

BIO: Adrian Choo is the One and Only Career Strategist in Asia and is the founder of Career Agility International. In three years, he helped more than one thousand clients successfully achieve clarity to enjoy a happier and even more successful career. STORY: Adrian and his friend started a technology company that ran for three years. They had to call it quits when they couldn’t scale the business. LEARNING: Don’t go into business just because you want to be in business; acquire domain expertise first. Entrepreneurship is a long game.   “Don’t they say the early bird gets the worm? Sometimes it isn’t true. It’s the second mouse that gets the cheese.”Adrian Choo  Guest profilehttps://www.linkedin.com/in/adrianchoo/ (Adrian Choo) is the One and Only Career Strategist in Asia and is the founder of https://www.careeragility.org/ (Career Agility International). In three years, he helped more than one thousand clients successfully achieve clarity to enjoy a happier and even more successful career! Worst investment everAdrian wanted to start a business again after his first entrepreneurial stint. So he sat down with friends and brainstormed business ideas. They created a company doing electronic marketing. They got funded, ran it, and engineered many groundbreaking technologies in electronic marketing, data analytics, and lifestyle marketing. Adrian and his friends ran the business for three years. They were successful at first but had difficulty scaling it. Eventually, they decided to call it a day and go their separate ways. Lessons learnedDon’t go into business just because you want to be in business. First, acquire domain expertise, have a solid business foundation or idea, and then go into business. Understand the market before becoming an entrepreneur, not the other way around. Andrew’s takeawaysEntrepreneurship is a long game. When you go into entrepreneurship, be prepared to dedicate the next five or ten years of your life or even your lifetime. Set a goal to get to $3 to $5 million in reven