Addressing The Three Ps Of Marketing

<p>Joining Stacy Greiner on the podcast is<strong> Gabie Boko</strong>, Global Vice President Digital and Unified Customer Experience Officer of <strong>Hewlett Packard Enterprise</strong>, where they address the three Ps of marketing: privacy, personalisation and proliferation. Gabie also discusses how buyers’ expectations have changed, the parallels between B2B and B2C and how ultimately, the customer is always at the centre.</p>