98 – EDUCATION: How Do Healthcare Marketers Keep Up?

<p><a href="https://www.linkedin.com/in/kathyldivis/" target="_blank">Kathy Divis</a> and <a href="https://www.linkedin.com/in/michael-schneider-3a44a35/" target="_blank">Mike Schneider</a> from <a href="http://greystone.net" target="_blank">Greystone.net</a> stop by to discuss what professional education looks like for healthcare marketers in an era when it can be a struggle to keep up with all of the changes. Part of our continual education as healthcare marketers is attending conferences like <a href="https://hcic.net/" target="_blank">HCIC</a>, and Kathy and Mike give a super sneak preview of this year’s conference in Los Angeles. All that, plus the Flava of the Week on learning from adjacent areas of knowledge, baseball predictions, and the 411 from John Marzano about how marketers can benefit from the new primary care battleground.</p><p>Thanks to <a href="http://martech.health/" target="_blank">Martech.Health</a>, <a href="http://ulteradigital.com/" target="_blank">Ultera Digital</a> and the Shift.Health Network for spreading the awesome, yo!</p><br /><hr><p style='color:grey; font-size:0.75em;'> See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for privacy and opt-out information.</p>