94. Business Vulnerability Part 2 - External Exposure

<p><span style="font-weight: 400;">Welcome to another episode of the Leadership in a Nutshell podcast. We are cracking the code of that driven mind. We’re focused on home service contracts. This is episode 94!  Business Vulnerability part 2, in today's episode we’re going to talk about External Vulnerability.</span></p> <p><span style="font-weight: 400;">Let’s dive in!</span></p> <p><strong>[00:01 - 01:46] Opening Segment </strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">I do a recap of the previous episode.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Business Vulnerability - Overall Exposure.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">An overview of external exposure.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Focus on areas that you have vulnerability outside of your business.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Where am I exposed externally?</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Think about things that are outside of your control.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Scary mindset.</span></li> </ul> <p><strong>[01:47 - 12:10] Business Vulnerability - External Exposure</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Different areas of external exposure.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Private equity competition.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Marketing platforms and methodology: Al</span><span style="font-weight: 400;">gorithms, p</span><span style="font-weight: 400;">rivate settings being shared.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;"> </span><span style= "fo