91 – #HCMKTG HOT TAKES: How Do You Earn Attention?

<p>New rap, new segment, and new hot takes! Strong like a lion, there’s no denying <a href="https://shows.pippa.io/healthcare-rap/about" target="_blank">Jared and Peter</a> turn this podcast out with their reactions to recent articles about <a href="https://businessesgrow.com/2019/12/12/parasocial-relationships/" target="_blank">parasocial relationships</a>, <a href="https://www.policygenius.com/blog/health-insurance-literacy-survey-2019/" target="_blank">health literacy</a>, and <a href="https://www.forbes.com/sites/forbesagencycouncil/2019/11/08/content-marketing-is-the-new-pr/#68fe6ec1a249" target="_blank">the place for content marketing</a>. All that, plus the debut of the Flava of the Week and the Pod Squad Rap. </p><p>Thanks to <a href="http://ulteradigital.com/" target="_blank">Ultera Digital</a> and the Shift.Health Network for spreading the awesome, yo!&nbsp;</p><br /><hr><p style='color:grey; font-size:0.75em;'> See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for privacy and opt-out information.</p>