90. Should graphic designers be brand strategy experts?
90. Should graphic designers be brand strategy experts?

90. Should graphic designers be brand strategy experts?

Efo Gozah

13 min
Arts & Philosophy
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<p>In this episode we chat about whether or not graphic designers need to be brand strategists in order to be successful. </p> <p>With all the buzzwords and confusion surrounding ’branding’ and ’brand strategy’, it's understandable that many designers feel overwhelmed and unclear about their role in all of this.</p> <p>We want you to know that as a designer, you don't have to be everything to everyone. You can still be successful and charge higher prices without becoming a brand strategist. </p> <p>It's about finding the right balance and using a process that is enjoyable for both you and your clients.</p> <p>So take a deep breath, trust in your value, and remember that we're here to support you on your journey.<br /> <br /> With love, <br /> Kris & Don xo</p> <p> </p> <p>P.S For transcript <a href= "https://designandprosper.co/90-transcript-should-graphic-designers-be-brand-strategy-experts" target="_blank" rel="noopener">click here</a>.</p> <p> </p> <p><span style="font-size: 12pt;">- - - - - - </span></p> <p>Do you have a question you would like us to answer on an upcoming ’Ask Kris & Don' episode? </p> <p>You can record an audio message or type your question into the message field here:<br /> <a href="https://designandprosper.co/podcast" target="_blank" rel= "noopener">https://designandprosper.co/podcast.</a> <br /> <br /> You can be completely anonymous if you prefer. 🤗</p> <p>Looking forward to hearing your questions! </p> <p><span style="font-size: 12pt;">- - - - - - </span></p> <p><span style="font-size: 12pt;"><a href= "https://www.designandprosper.co/theacademy">https://www.designandprosper.co/theacademy</a> ✨</span></p> <p class="p1">Looking to up-level your graphic design business with elevated systems, comprehensive training and ongoing support?</p> <p><span style="font-size: 12pt;">We run our business school for graphic, web and brand designers three times a year. You can sign up today! </span></p> <p><span style="font-size: 12pt;">- - - - - - </span></p> <p><span style="font-size: 12pt;">If you wan

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mary.blues

mary.blues

90. Should graphic designers be brand strategy experts? - Listen Free | WowFM