85. Are you a Business or a Brand? with Ericka Saurit

<p><span style="font-weight: 400;">My next badass guest is Ericka Saurit. She began her career as an interior designer, and now as a brand marketing strategist, focuses on helping interior designers transform their businesses into unforgettable brands through strategic storytelling.</span></p> <p> </p> <p><span style="font-weight: 400;">In this episode, Ericka shares what a brand message is, why a clear and consistent brand message is one of the most valuable investments you can make in your marketing plan, and ways to conduct your own Brand Audit to make your message more clear and consistent.</span></p> <p> </p> <p><span style="font-weight: 400;">Visit</span> <a href= "http://www.sauritcreative.com"><span style= "font-weight: 400;">www.sauritcreative.com</span></a> <span style= "font-weight: 400;">for more info about working with Ericka and follow her on</span> <a href= "https://www.instagram.com/sauritcreative/"><span style= "font-weight: 400;">Instagram</span></a></p> <p> </p> <p><span style="font-weight: 400;">Click here to</span> <a href= "https://sauritcreativescheduler.as.me/BRAND-CAMP"><strong>learn more about Brand Camp</strong></a></p> <p> </p> <p><span style="font-weight: 400;">For your own Brand Audit check out</span> <a href= "https://sauritcreative.com/brandaudit"><span style= "font-weight: 400;">https://sauritcreative.com/brandaudit</span></a><span style="font-weight: 400;"> </span></p> <p> </p> <p><span style="font-weight: 400;">Text UPDATES to 214-380-1969 for all our DFCM updates.</span></p> <p> </p> <p><span style="font-weight: 400;">To stay in touch with Michelle, please follow her on</span> <a href= "https://www.instagram.com/designedforthecreativemind/"><span style="font-weight: 400;"> Instagram</span></a> <span style="font-weight: 400;">and join our</span> <a href= "https://www.facebook.com/groups/idbizlaunchpad"><span style= "font-weight: 400;">Free Facebook Community</span></a><span style= "font-weight: 400;">!</span></p> <p> </p> <p><span style="font-weight: 400;">Have ideas or suggesti