#84 Taking European heritage to China through F&B products

<p>Lina shares with us lessons learned on a long flexpat entrepreneurship journey in China.</p> <p>Since 2010, she has consulted 100+ projects with 1000+ B2B meetings accross a dozen industries as well as 200+ individual clients, all looking to enter or expand their business in China. Lina is a real influencer, she also runs her own "China Business Cast" in which she shares many more stories of entrepeneurs in China. Find it on your podcast app and learn more!</p> <p><br></p> <p>Find Lina on Linkedin <a href="https://www.linkedin.com/in/linabartuseviciute/">https://www.linkedin.com/in/linabartuseviciute/</a></p> <p>Her email lb@litaogroup.com and company page <a href="https://litaogroup.com">https://litaogroup.com</a></p> <p>&nbsp;</p> <p>Tune into Lina`s "China Business Cast" here, with lots of stories of entrepreneurs in China</p> <p><a href="https://litaogroup.com">https://podcasts.apple.com/us/podcast/china-business-cast/id677220250</a></p> <p><a href="https://open.spotify.com/show/3GXgj33XXEMNs6vqIJ5mtS">https://open.spotify.com/show/3GXgj33XXEMNs6vqIJ5mtS</a></p> <p><br></p> <p>Content:</p> <p>1. How did Lina come to China and how did she get into international business?</p> <p>2. What is special about the European Food &amp; Beverage culture and how can it be introduced in China?&nbsp;</p> <p>3. What is the key to achieve long-term success with an F&amp;B brand in China market?</p> <p>4. Why do the Chinese consumers buy European F&amp;B products?&nbsp;</p> <p>5. How can a flexpat entrepreneur create value to customers?</p> <p>6. What are the main challenges as an entrepreneur?</p> <p>7. How can flexpats learn to be an entrepreneur?</p> <p>8. What is Lina`s career advice to flexpats doing business in China?</p> <p>9. What can international brands learn from Chinese brands?</p> <p>10. How was the F&amp;B market affected by the pandemic?</p> <p>11. How do Lina`s customers learn from her? How can you learn best?</p> <p><br></p>