77: Marketers Perspective: Leveraging Content and Sales Enablement to Accelerate through the Turn w/ Shannon McNealy (Schiele Group)

<p>As a front-line marketer, what should you be doing now to be ready for a better 2021?</p> <p>In this interview we connect with&nbsp;Shannon McNealy,&nbsp; a rare mix of&nbsp;creative artist and smooth operator, recently named the Senior Marketing Manager for the Schiele Group, one of the largest print companies in the Midwest, and ex-marketing manager and sales enablement pro for <a href="http://abcomrents.com/" target="_blank">ABCOMRENTS.COM</a>, a leading trade show rental provider.</p> <p>Shannon has worked for two different organizations in the past 12 months who have had to quickly adapt and pivot, and through this all, you learn a few things - about yourself, your capabilities and what it takes to survive and thrive.</p> <p>Checkout her journey here -&nbsp;<a href="https://www.linkedin.com/in/shanmcnealy/" target="_blank"><em>https://www.linkedin.com/in/shanmcnealy/</em></a></p> <p>#b2b #marketing #sales #print #events #contentmarketing #salesenablement #digitalselling #remoteselling #demandgeneration #valuemessaging</p>