72. Wikipedia's Jimmy Wales: To scale, find the right values

<p>What's more important than product-market fit? Product-VALUE fit. If you choose the right values to drive product development, you'll draw the people, resources, and speed you need. It’s true for for-profits and for nonprofits. And Wikipedia co-founder Jimmy Wales knows this well. Since its launch in 2001, Wikipedia has famously stuck to its values of openness, neutrality, and remaining not-for-profit. But he arrived at those precise values through trial and error – on an earlier free encyclopedia project that stalled. Once he found the right product-value fit, Wikipedia rapidly scaled from a niche side project to one of the most valued treasures on the internet.</p><p>Read the transcript at&nbsp;<a href="https://mastersofscale.com/" rel="noopener noreferrer" target="_blank">mastersofscale.com/</a></p><p>Subscribe to the Masters of Scale weekly newsletter at&nbsp;<a href="http://eepurl.com/dlirtX" rel="noopener noreferrer" target="_blank">http://eepurl.com/dlirtX</a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>