7 Growth Hacking Examples You Can Learn From | Ep. #360

<p>In Episode #360, Eric and Neil discuss 7 growth hacking examples you can learn from. Tune in to be inspired by how these companies skyrocketed their branding and acquired more customers using a few tactical strategies. If you want to grow your company effectively, it doesn’t hurt to look to the best!</p> <h3>Time Stamped Show Notes:</h3> <ul> <li>00:27 – Today’s topic: <em>7 Growth Hacking Examples You Can Learn From</em></li> <li>00:37 – First is <a href="https://www.dropbox.com/">Dropbox</a> <ul> <li>00:40 – Dropbox used pay-per-click to acquire more users</li> <li>00:51 – Dropbox was making $60 in revenue per customer</li> </ul> </li> <li>01:23 – Second is <a href= "https://www.airbnb.com/">Airbnb’s</a> growth story <ul> <li>01:29 – Airbnb got people to post on <a href= "https://www.craigslist.org/about/sites">Craigslist</a></li> </ul> </li> <li>02:08 – Third is <a href="https://www.semrush.com/">SEMrush</a> <ul> <li>02:16 – SEMrush started with a free usage model with the option to upgrade</li> </ul> </li> <li>02:56 – Fourth is <a href="https://www.live.com/">Hotmail</a> <ul> <li>03:05 – Hotmail added “sent from Hotmail” at the end of their email to generate signups</li> </ul> </li> <li>03:38 – Fifth is <a href="https://www.hubspot.com">Hubspot</a> <ul> <li>03:43 – Hubspot is a content marketing machine which drives a lot of signups</li> <li>04:00 – Hubspot also decided to create free tools</li> <li>04:10 – Hubspot can generate more leads from their free tools at a lesser cost</li> </ul> </li> <li>04:26 – Sixth is the <a href= "https://www.paypal.com">Paypal</a> case study <ul> <li>04:31 – For every signup, they gave away $20, then reduced this amount over time</li> <li>04:46 – eBay was originally owned by Paypal</li> </ul> </li> <li>05:00 – Startups create press <ul> <li>05:20 – Startups are directing Facebook and Google’s paid traffic to pages that have incredible content written about them</li> <li>05:54 – By directing traffic, PPC isn’t that bad and the conversion is quite high</li> <li>06:18 – This on