69 MicroConf Growth '22 Takeaways

<p></p><p>We both share our takeaways from Microconf. <br></p> <br> 00:00 Intro <br> 00:37 Microconf growth '22 <br> 07:46 Takeaway #1: Focus instead of niche <br> 13:16 Takeaway #2: Buying is harder than selling <br> 19:35 subpoint: have a buyers guide <br> 27:18 Takeaway #3: It's OK to optimize for experience instead of growth <br> 39:05 Tall poppy syndrome <br> 41:37 Excited for SaaS again <br> 46:20 A nice little Italian restaurant on the internet <br> 50:28 Hot take #1: Google voice style frontend for Twilio <br> 55:20 Hot take #2: Tree map for expenses in QuickBooks <br> 01:02:00 Fixed audio <br> <br> Timestamps created with https://clips.marketing by @cgenco <br> <br> 🚽 “How to Craft a Story that Sells” by April Dunford: https://www.recap.app/april-dunford <br> 🔍”How to Go-To-Market Across Many Verticals” by Asia Orangio: https://www.recap.app/asia-orangio <br> 🐎”Ending Well: The Complex Psychology of Exiting Your Company” by Sherry Walling: https://www.recap.app/sherry-walling <br> ☑️The 7-Figure To Do List: 29 Tactics To Level-Up Your Business In 60 Minutes or Less by Rob Walling: https://www.recap.app/rob-walling-2022 <br> 🚀”Here’s the exact method I used to scale to $100k MRR in 12 months”: https://twitter.com/nathanbarry/status/1512782207508643845 <br> 🌳Grand Perspective’s tree map: http://grandperspectiv.sourceforge.net/ <br> 🍝 “​​Nice Italian restaurant of the internet”: https://youtu.be/0CDXJ6bMkMY