#69 - Anthony Adams from Engage Management Services

<div class="gmail_default"> <p class="gmail-MsoNoSpacing"><span style= "color: #000000; font-family: verdana, sans-serif;">Anthony Adams is the Co-founder of Engage Management Services. He had over 10 years of experience in the self-storage industry and developing & managing over 17 different storage operations within the UK.<br /> <br /> Anthony has an excellent understanding of what makes a successful storage operation, exemplified by Engage Management’s varied & growing client base.<br /> <br /> His core expertise lies in the development and implementation of marketing and operational strategies to ensure the successful transition of self-storage facilities from the launch phase through to maturity.  <br /> <br /> <strong>On today’s Podcast:</strong><br /> <br /> 01:57– Getting to know Anthony Adams<br /> 02:40– Anthony’s #1 Superpower<br /> 04:21– The biggest lesson he had learnt in his career<br /> 05:29– How did he get into the storage industry<br /> 05:54– How Anthony started Cofound Engage<br /> 17:20– Tip from Anthony on how to best serve the customers<br /> 20:48– Advertising<br /> 28:07– About Offline Marketing<br /> 32:37– Offers<br /> 35:36– Pricing on the website<br /> 41:19– Key Performance Indicators that Anthony looks at<br /> 44:42– A bit of advice for the Storage Owners<br /> 45:44- Tip to improve marketing<br /> 48:30- One thing that he knows now about the industry, but he wishes he knew when he started<br /> 49:18- Price increase interval<br /> 53:51– Quick Fire Round: Five questions for fun<br /> <br /> <br /> <strong>Books Mentioned</strong>:<br /> <br /> Blink: The Power of Thinking Without Thinking by Malcolm Gladwell  - <a href= "https://www.amazon.com/Blink-Power-Thinking-Without/dp/0316010669"> https://www.amazon.com/Blink-Power-Thinking-Without/dp/0316010669</a><br /> <br /> <br /> <strong>Links Mentioned</strong>:<br /> <br /> Engage Management Services Website - <a href= "http://thisisengage.co.uk/">http://thisisengage.co.uk/<br /></a><br /> Anthony Adams on LinkedIn - <a href= "h