654 EXTRA The Big Lie: Most People Lie All The Time

<p>Since most people lie all the time, you must watch what people do. This is why Design Thinking is closer to reality than market research. But even that is sullied: people will act differently based on the situation that they happen to be in. Maybe this is why there is always a disconnect - we can never be authentic enough with anyone until we actually DO. --- https://ideateandexecute.com</p> --- Send in a voice message: https://anchor.fm/thinkfuture/message Support this podcast: <a href="https://anchor.fm/thinkfuture/support" rel="payment">https://anchor.fm/thinkfuture/support</a>