617: You've got mail: Email marketing rules to follow

<p>Email marketing rules fall into a few categories:<br>Those that you have to follow because they are the law - like spam laws.<br>Then there are the ones that are best practices<br>Finally, we have email marketing rules that are things you earn and that help you drive results in your marketing career.<br>On this episode of The Business Storytelling Show, I&#39;m joined by <a href="https://www.linkedin.com/in/ACoAAACvOFIB7AphimmevoGljOnu-nt2pnvRpfw">Chad S. White</a> of Oracle and author of the two-book part series &quot;Email Marketing Rules.&quot; Yup, there is so much to cover it doesn&#39;t fit into one book!<br>Join us and grab his books here: <a href="https://amzn.to/3suVMrj">https://amzn.to/3suVMrj</a></p>