61: Data Management in Franchise Systems with guest Christian Pillat of Transitiv

<p><span style="font-family: arial, sans-serif;">Today on the podcast we have an interesting discussion with Christian Pillat on his company, Transitiv, and the topics of data management and franchising.</span></p> <div><span style="font-family: arial, sans-serif;"><span class= "gmail-lt-line-clamp__line">Christian loves transforming disruptive ideas into actionable business strategies. At Transitiv, they give brands unique insight</span> <span class= "gmail-lt-line-clamp__line">into their customers through their Customer Data Platform. By identifying your best customers, you can market more</span> <span class= "gmail-lt-line-clamp__line gmail-lt-line-clamp__line--last">effectively to them to bring them back more frequently and also target more customers like your best ones.</span> <br /></span></div> <div><span style= "color: #000000; font-family: arial, sans-serif;"> </span></div> <div><span style="font-family: arial, sans-serif;"><span style= "color: #000000;">He is primarily responsible for the commercialization of the Transitiv. Previously, he founded a top 5 Franchise Marketing agency which he sold in December 2018. </span><br /></span></div> <p><span style="font-family: arial, sans-serif;">Tune in to hear this incredibly valuable information.</span></p>