576 - Tracking that helps YOU: Tom talks Google Alerts

<p>Today, we're going to talk about Google Alerts. It's a free tool that I've been using for many, many years now. Before Google, I had to pay for this service and you can use it for reputation management, publicity, tracking competitors and making your hobbies tax deductible, which if you've been listening to me for a while, you know I harp on that. So I'm going to tell you how to set up Google Alerts, what you can use it for, and I'll give you some cool tricks to better target your results.</p> <p><strong>Screw The Commute Podcast Show Notes Episode 576</strong></p> <p><strong>How To Automate Your Business</strong> - <a href= "https://screwthecommute.com/automatefree/" target="_blank" rel= "noopener">https://screwthecommute.com/automatefree/</a></p> <p><a href="https://IMTCVA.org" target="_blank" rel= "noopener"><img class="alignnone" src= "https://assets.libsyn.com/secure/show/123691/imtc_logo.png" alt= "entrepreneurship distance learning school, home based business, lifestyle business" width="402" height="136" /></a></p> <p><strong>Internet Marketing Training Center</strong> - <a href= "https://imtcva.org/" target="_blank" rel= "noopener">https://imtcva.org/</a></p> <p><strong>Higher Education Webinar</strong> – <a href= "https://screwthecommute.com/webinars" target="_blank" rel= "noopener">https://screwthecommute.com/webinars</a></p> <p><strong>See Tom's Stuff</strong> – <a href= "https://linktr.ee/antionandassociates" target="_blank" rel= "noopener">https://linktr.ee/antionandassociates</a></p> <p>00:23 Tom's introduction to Google Alerts</p> <p>02:15 Publicity</p> <p>04:43 Keeping track of your brand</p> <p>06:28 Keeping track of your competitors</p> <p>07:11 Use for business sales presentations and speeches</p> <p>08:17 Blog posting</p> <p>09:10 Maybe you’ve invented some fire safety device</p> <p>11:13 Hobbies</p> <p>13:30 Celebrities</p> <h2>Entrepreneurial Resources Mentioned in This Podcast</h2> <p><strong>Higher Education Webinar</strong> - <a href= "https://screwthecommute.com/webinars" target="_bla