55: The Real Value Behind a CRO Strategy

In episode 55 of the Customers Who Click podcast, I had the pleasure of speaking to Joris Bryon about conversion rate optimisation. Lots of brands focus on adding more and more traffic to the mix and focusing on the conversion rate of that traffic as a whole, but there’s so much more to it...including the value side.Joris is the Founder and CEO of Dexter, a digital marketing agency focusing on helping 7 & 8-figure eCom brands increase revenues and margins without spending more on advertising.