#538. Are You Going to Make this Sales Discovery Mistake Today With Cory Bray

<p>In this episode of the Sales Secrets podcast, Brandon talks to sales author Cory Bray. Cory talks about one of the most common mistakes that one can do in a sales discovery call: starting with an open-ended question. Always try to guide the conversation with a direct and simple close-ended question to make it easier for you to qualify a prospect. This way, nobody's time is getting wasted, and you move on to another discovery call that may yield better results.</p><p><strong>SUBSCRIBE TO SALES SECRETS PODCAST</strong></p><p>ITUNES ►<a href="https://podcasts.apple.com/ph/podcast/sales-secrets/id1455492030"> https://itunes.apple.com/us/podcast/s...​</a></p><p>SPOTIFY ►<a href="https://open.spotify.com/show/1BKYsQoP1eXgHQcJtQJn1z?si=Jvf_aStYTEmOATX5bLT7xQ"> https://open.spotify.com/show/1BKYsQo...</a>​</p><p>YOUTUBE ►<a href="https://www.youtube.com/channel/UCVUhkUq4OQo9b4GUlfXmlCg"> https://www.youtube.com/channel/UCVUh...​</a></p><p><strong>THIS EPISODE IS BROUGHT TO YOU BY SEAMLESS.AI - THE WORLD'S BEST SALES LEADS</strong></p><p>WEBSITE ►<a href="https://www.seamless.ai/"> https://www.seamless.ai/</a></p><p>LINKEDIN ►<a href="https://www.linkedin.com/company/seamlessai/"> https://www.linkedin.com/company/seamlessai/</a></p><p>JOIN FOR FREE TODAY ►<a href="https://login.seamless.ai/invite/podcast"> https://login.seamless.ai/invite/podcast</a></p><p><strong>SHOW DESCRIPTION</strong></p><p>Brandon Bornancin is a serial salesperson, entrepreneur, and founder of Seamless.AI. Twice a week, Brandon interviews the world’s top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino, and many more -- to uncover actionable strategies, playbooks, tips, and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.</p><p><strong>SALES SECRET FROM THE TOP 1%</strong></p><p>WEBSITE ►<a href="https://www.secretsalesb