523 Simplicity Takes Courage w/ Brandon Grbach (Steel City)

<p><span style="font-weight: 400;">Brandon Grbach is the CEO and cofounder of Steel City. Steel City is a family-owned boutique offering Pittsburgh-inspired, vintage tees, sweatshirts & accessories.</span></p> <p> </p> <p><span style="font-weight: 400;">Grbach started designing t-shirts for his friend’s skate shop, but when the shop shut down, he continued on his own.</span></p> <p> </p> <p><span style="font-weight: 400;">Now, he and his wife own a thriving business with over 20 employees, a distinct brand, and a habit of growing ~50% every year.</span></p> <p> </p> <p><span style="font-weight: 400;">In this interview, Brandon and Aaron discuss how he has learned to drive towards simplicity for customers, opening a second location, and how the brand got big in Japan.</span></p> <p><br /> <br /></p> <p><a href= "https://www.goingdeepsummit.com/expand-your-mind"><em><span style= "font-weight: 400;">Sign up for a Weekly Email that will Expand Your Mind.</span></em></a></p> <p> </p> <p><strong><em>Brandon Grbach’s Challenge;</em></strong> <span style="font-weight: 400;">Ask, “what's one decision you're putting off?” Then, stop putting it off.</span></p> <p> </p> <h1><span style="font-weight: 400;">Connect with Brandon Grbach</span></h1> <p><a href= "https://www.linkedin.com/in/brandongrbach/"><span style="font-weight: 400;"> Linkedin</span></a></p> <p><a href="https://www.instagram.com/steelcitybrand/"><span style= "font-weight: 400;">Instagram</span></a></p> <p><a href="https://shopsteelcity.com/"><span style= "font-weight: 400;">Website</span></a></p> <p> </p> <p><span style="font-weight: 400;">If you liked this interview, check out</span> <a href= "https://youtu.be/E_DinxGyFCI"><span style="font-weight: 400;">our interview with TJ Fairchild</span></a> <span style= "font-weight: 400;">where we discuss how to scale a coffee shop, designing soulful spaces, and how a philosophy degree prepares you for business.</span></p> <p> </p> <p><strong><em>Book Recommendation</em></strong></p> <p><a href="https://amzn.to/3LIgkAW