51 - How To Grow Your Business Using LinkedIn w/ Scott Aaron

<p><span style="font-weight: 400;">This week’s guest is the incredible Scott Aaron. He’s an internationally acclaimed and award-winning network marketer, business coach, author, speaker, and podcaster. His specialty is being the go-to expert when it comes to converting traffic, establishing connections, creating residual income and using LinkedIn. Today, he shares his incredible journey and his top strategies and tips for network marketing. </span></p> <p> </p> <p><span style="font-weight: 400;">Scott’s story is one of massive highs and crushing lows. He shares his story about how he became a millionaire at just 20 years old, and how he dealt with an overwhelming amount of challenges. From making millions to losing millions; dealing with his father’s incarceration, and being divorced twice, Scott was able to reframe his mindset and start fresh. He knew he wanted to do more, and had more than 65,000 hours of one on one client meeting time, so he took his next step into network marketing. </span></p> <p> </p> <p><span style="font-weight: 400;">Elyse and Scott discuss his transition in network marketing, and how he grew his success through LinkedIn. He touches on how he needed to pivot in order to have more real, meaningful conversations with those in his space. He shifted his perspective from himself to those who he wanted to serve. In just a few months, he had 30-40 calls every week. The connections he was making helped build his business to the place it is today. He identified a problem a large number of people had and offered a solution--success followed. </span></p> <p> </p> <p><span style="font-weight: 400;">Scott dives into the top strategies he teaches in 2020 to connect and build a network on LinkedIn. He reminds us to build our content without the “likes” or “views” in mind. Act, he says, as if you don’t know who is seeing your posts. As long as people are engaged in any form, you are making an impact. Trying to “figure out” the algorithm is a losing battle--it will always change and will continue to chang