
495: The Multi-Million Dollar Pivot
ArnoldLeonard05
23 min•0 plays•0 favorites
Business & Finance
Description
<p>The cocktail content business wasn't paying the bills, but a slight pivot changed everything.</p> <p>Chris and Julia Tunstall from <a href= "https://abarabove.com">ABarAbove.com</a> were disappointed with the quality of existing barware on the market. So they placed a big bet that they could do better—and sold out in 3 weeks.</p> <p>This is a story about the power of being a part of your community and listening to what they really want.</p>