47: Revolutionizing the Industry with Heather Mason

<p><span style="font-weight: 400;">We are delighted to be speaking to Heather Mason today. Heather has tons of energy and lots of great ideas. She created her company, Caspian Agency, in 2005, and today, she is a rockstar, planning all the meetings and events for some of the world’s major foundations. </span></p> <p><span style="font-weight: 400;">In this episode, Heather talks to us about how our industry needs revolution, not evolution, and that women need to learn the mantra, “men, money, and materials.”</span></p> <p><span style="font-weight: 400;">We hope you enjoy our amazing conversation with Heather Mason today!</span></p> <p><strong>Heather Mason’s bio</strong></p> <p><span style="font-weight: 400;">Heather Mason founded Caspian in 2005 to produce conferences for the innovative and social good business space. Caspian’s social enterprise clients include the Skoll Foundation, the Omidyar Network, New America, Code for America, Rockefeller Foundation, Endeavor Global, Impact 2030, The Philanthropy Workshop, and Sunnylands. Caspian has also worked with brands including HarperCollins, Vanity Fair, and Keurig Green Mountain Coffee. Caspian has had the distinction of producing the Skoll World Forum for the past 15 years. </span></p> <p><span style="font-weight: 400;">Heather also created the Caspian 10 Essentials methodology as a system to ensure business goals could be mapped and met through live events. The Caspian 10 Essentials is offered as a training program for in-house event teams and clients include Oxford University, Swansea University, and Cheung Kung Institute of Business in London. Recently, Caspian partnered with Cvent, the largest event software provider in the world, to provide the Caspian 10 Essentials via a webinar series. The online Essentials were featured as course material for the San Diego State University Meetings and Events Masters course. Mason is also the instructor for the Masters Meetings Financials and Economics Course.</span></p> <p><span style="font-weight: 400;">Heather’s previou