466: How to Make Sure You Grow in 2021 (Part 4)

<p><strong>In this episode, you will learn:</strong></p> <p>• Why I feel we are in the age of upsells, order bumps and ancillary add-ons {and what this means for studio owners}</p> <p>• What an order bump is, and how to offer it the right way</p> <p>• How an upsell differs from an order bump, plus the 4 options you have for where to put one</p> <p>• Where the ancillary offer fits into the sales process</p> <p>• Why it’s so important to understand your client’s journey when setting up your offer and sales process</p> <p>• The reasons why the average square footage of studios is going to drop moving forward</p> <p>• What you need to be focusing on when you downsize your studio space</p> <p>• Shifts to your pricing structure that I predict will need to be made</p> <p>• Why what I’m suggesting is a more profitable, sustainable, and powerful business model</p> <p><strong>LINKS:</strong></p> <p>How Hard Is It to Be Your Customer? Using Journey Mapping to Drive Customer Focused Change by Jim Tincher and Nicole Newton</p> <p><a href="https://www.instagram.com/studiogrowco" target="_blank" rel="noopener">https://www.instagram.com/studiogrowco</a></p> <p><a href="https://www.boutiquefitnesscoalition.com/" target= "_blank" rel= "noopener">https://www.boutiquefitnesscoalition.com/</a></p> <p><a href="https://www.boutiquefitnesscoalition.com/press" target= "_blank" rel= "noopener">https://www.boutiquefitnesscoalition.com/press</a></p> <p><a href="https://www.facebook.com/groups/3312618912101211/" target="_blank" rel= "noopener">https://www.facebook.com/groups/3312618912101211/</a> </p>