#46 China's TV format industry

<p>As much as everyone would love to claim that they enjoy “highly refined” art and movies, many people enjoy the guilty pleasure of watching reality shows featuring celebrities making a fool of themselves. China has a lot of these shows, and they drive an infinite number of online debates and memes. These cultural products are a vibrant part of China&apos;s entertainment industry and also help push the sale of VIP memberships on a variety of internet platforms. </p><p><a href='https://www.linkedin.com/in/shirley-shihui-cheng-a5538539/' rel='noopener noreferrer' target='_blank'>Shirley Cheng</a> (chief creative officer and partner, <a href='http://www.cnex.org.cn/index.php' rel='noopener noreferrer' target='_blank'>CNEX</a>) and Luca Zhao (CEO, Dao Media) join <a href='https://www.linkedin.com/in/aladin-production-services-china-news/' rel='noopener noreferrer' target='_blank'>Aladin Farré</a> to give an insider’s view of the industry, and explain the latest trends as well as who you should pitch your project to.</p><p>Middle Earth is made by <a href='http://bit.ly/34glLBk' rel='noopener noreferrer' target='_blank'>China Compass Productions</a>. If you have a China-themed cultural project, please get in touch!</p><p>With thanks to<strong> </strong><a href='http://www.behance.net/bgonsalves' rel='noopener noreferrer' target='_blank'>Brenden Gonsalves</a> for graphic design and <a href='http://soundcloud.com/ramon-calvo-music' rel='noopener noreferrer' target='_blank'>Sean Calvo</a> for music support.</p><p><strong>Recommendations:</strong> </p><p>The show <a href='https://www.iqiyi.com/a_19rrht73yt.html' rel='noopener noreferrer' target='_blank'><em>The Big Band</em></a> (乐队的夏天 yuèduì de xiàtiān).</p><p>The show <a href='https://www.youtube.com/watch?v=tHtWuahW7d0' rel='noopener noreferrer' target='_blank'><em>Let’s Go Time Traveler</em></a> (咱们穿越吧 zánmen chuānyuè ba).</p>