#446: Understanding Loyalty in Ireland & The European Loyalty White Paper

<p>This episode focuses on the loyalty market in Ireland, featuring expert insights from <a href="https://www.linkedin.com/in/leannepapaioannou/" target="_blank">Leanne Papaioannou.</a></p> <p>Leanne is the Founder and CEO of <a href="https://chillipepper.ie" target="_blank" rel="noopener noreferer">Chilli Pepper.</a> She has extensive loyalty experience and is deeply passionate about every aspect of a business that impacts customer loyalty and drives better commercial outcomes for her clients. </p> <p>She is an internationally renowned customer loyalty professional who has helped countless forward-thinking companies achieve new heights by adopting her customer-centric B2C &amp; B2B loyalty strategies. </p> <p>Her strengths lie in innovative strategic thinking, exceptional leadership skills, and an ability to work with company boards to deliver commercially successful, award-winning, loyalty strategies.</p> <p>She is a new contributor to the extended European Loyalty White Paper created by <a href="https://www.mando-connect.co.uk/" target="_blank">Mando Connect</a> in partnership with <a href="https://urldefense.com/v3/__https:/business.yougov.com/__;!!H_q-o1I4kFo!kf2Q2fQoswQfA_8e5s7jw9P5szyTES-nwOAVI6iu0-6pooFCbTGQcQvn1cRxdq88xzTqbZNiieOEXkHPGp_IKFwVmBjWgkvK2g$" target="_blank">YouGov</a>, which explores loyalty membership, appeal and impact across 24 European Markets.</p> <p>Listen to learn some key loyalty insights and about loyalty innovation in Ireland.</p> <p>Hosted by <a href="https://urldefense.com/v3/__https:/www.linkedin.com/in/charlie-hills1/__;!!H_q-o1I4kFo!kf2Q2fQoswQfA_8e5s7jw9P5szyTES-nwOAVI6iu0-6pooFCbTGQcQvn1cRxdq88xzTqbZNiieOEXkHPGp_IKFwVmBh2kGcdbQ$" target="_blank">Charlie Hills. </a></p> <p><br></p> <p><strong>Show Notes :</strong></p> <p>1) <a href="https://www.linkedin.com/in/leannepapaioannou/" target="_blank" rel="noopener noreferer">Leanne Papaioannou</a></p> <p>2)<a href="https://www.mando-connect.co.uk/whitepaper/" target="_blank"> European Loyalty Whitepaper</a></p> <p>3) <a href="http