44 Marketing Channel Experiments
44 Marketing Channel Experiments

44 Marketing Channel Experiments

Elrè Van wyk

62 min
Business & Finance
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Description

<p></p><p>Christian goes through a list of 20 potential marketing channels and we think about ways to make those work for Fileinbox. We also try to figure out what to focus on and how to frame the work we're doing as "experiments": with a hypothesis, success and failure criteria, and a completion timeframe. <br></p> <br> 00:00 Intro <br> 03:25 Talking to people as an experiment <br> 13:12 How to figure out what to focus on <br> 15:34 Pushing work forward <br> 16:55 Fighting yourself about what to work on <br> 20:41 How to create work experiments <br> 23:08 Tracking time: good or bad? <br> 26:13 What a work experiment actually is <br> 36:03 Fileinbox experiments <br> 40:55 App store integrations <br> 43:18 Tech debt <br> 46:41 20 Marketing channels <br> 55:30 Ranking marketing channels <br> <br> Timestamps created with https://clips.marketing by @cgenco

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steve_C

steve_C

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