43: Why Shopping Black Should Be A Lifestyle w/ Michelle Dalzon

<p><strong>Name:</strong> <span style="font-weight: 400;">Michelle Dalzon</span></p> <p><strong>Current Title:</strong> <span style= "font-weight: 400;">CEO of The Black-Owned Market (theBOM)</span></p> <p><strong>Location:</strong> <span style= "font-weight: 400;">Boston, MA</span></p> <p><strong>Educational Background:</strong> <span style= "font-weight: 400;">Umass Amherst 2010 - BA Communications</span></p> <p> </p> <p><span style="font-weight: 400;"> </span></p> <p><strong>About Michelle:</strong></p> <p><span style="font-weight: 400;">As the descendant of small business owners, I envision a world where Black brands THRIVE. I had the pleasure of watching my parents run a successful business with limited resources and exposure and still rise. I’ve spent 8 years in corporate america at major media companies such as Time Inc., Turner Broadcasting, and Viacom within marketing/advertising. I truly believe that every experience in my life has led me to my life purpose.</span></p> <p> </p> <p><span style="font-weight: 400;">My dream is to help as many Black business owners succeed by giving them a platform that connects them to their intended consumer. At theBOM, we are creating a space where Black brands come first and conscious consumers can meet new brands they’re sure to love. My goal is to make sure every Black person has a place to shop within their community FIRST before having to search outside. All of the brands featured on theBOM are of quality and are accompanied by amazing founder stories. I love my community and my hope is that you’ll invest in a Black business today and yourself - leading to the empowerment we deserve.</span></p> <p><br /> <br /></p> <p><strong>DURING THIS EPISODE WE DISCUSSED:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The direct benefits of shopping Black</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How to be intentional when shopping Black</span></li> <li style="font-weight: 400;" aria