4 Steps to Launch Your Next Digital Product (Without Sh*tty Growth Hacks)

<p><span style="font-weight: 400;">It can be intimidating when it&rsquo;s time to launch a new product for your business. Tom Morkes joins the show to explain why a simple and straightforward approach will lead to a high converting marketing campaign.</span></p> <p><span style="font-weight: 400;">Tom has helped over 100 companies grow their traffic, leads, and sales using his own launch methodology and in this episode, shares the four steps you must execute before launching your product.</span></p> <div class="ssp-album-art-container"><strong>We covered:</strong></div> <div class="ssp-album-art-container">&nbsp;</div> <div> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">The biggest mistake Tom sees businesses make during product launches</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to set realistic expectations for your product launch</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Tom&rsquo;s thoughts on email marketing and why it is key to a successful product launch</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why you shouldn&rsquo;t try to convince your audience they need your product</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Keeping your message straightforward and simple</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">A simple process Tom uses to identify his audience&rsquo;s problems</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to identify, develop, and utilize strategic partnerships during your launch</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Tom&rsquo;s &ldquo;slide-in&rdquo; approach to developing relationships</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why effective story-telling is important when developing relationships</span></li> </ul> <p><strong>Resources:</strong></p> <ul> <li><span style="font-weight: 400;"><a href="http