#4: How To Get A Job In Marketing

<h2>Episode 4</h2> <h3>Summary:</h3> <p>Welcome to The Marketing School Podcast—your resource to learn, grown, and nurture your passion for online marketing! In Episode #4 Eric and Neil center the conversation on, <em>How to Get a Job in Marketing.</em> Enjoy!</p> <h3>Time Stamped Show Notes:</h3> <p> </p> <ul> <li>00:47 – Neil has lots of experience hiring marketers <ul> <li>01:03 – Never read resumes—they’re bullshit</li> <li>01:25 – Put wannabe marketers on the hot seat</li> <li>02:25 – If you don’t have your own website, how can you say you’ve ever marketed?</li> <li>03:50 – Hire people to add value, not just fill rolls</li> </ul> </li> <li>04:15 – Stand out from the crowd</li> <li>04:54 – Eric’s first marketing job</li> <li>05:29 – Deliver work that is above and beyond</li> <li>05:44 – Don’t obsess about theory in job interviews—share your wins, your actions and results</li> <li>06:22 – The best marketers out there know how to think outside the box</li> <li>07:45 – Creativity is the key to shining</li> <li>08:23 – IF you want to show people you know what you’re talking about—create content for your application, a PDF, a screencast, SOMETHING</li> <li>09:43 – Put yourself in the employers’ shoes—would you hire someone who just gives you a resume or would you hire someone that goes above and beyond?</li> </ul> <h3>3 Key Points:</h3> <ol> <li>If it was YOUR company, would you hire someone that just sends you a resume, or would you hire someone that goes above and beyond?</li> <li>When you’re trying to get a job in marketing <em>demonstrate that you’ve worked in marketing!</em>—you need to know more than theory.</li> <li>Don’t rely on your resume because resumes are bullshit—find a way to stand out!</li> </ol> <h3>Resources Mentioned:</h3> <ul> <li>N/A</li> </ul> <p style="margin: 0px; font-family: Verdana;"><span style= "font-size: 10pt;"><strong>Leave some feedback:</strong></span></p> <ul> <li style="margin: 0px; font-family: Verdana;"><strong>What should we talk about next?</strong> Please let us know in the