381: Lessons on Business Development with Paul Ferro

<p>This week, I'm talking to Paul of Form4 Architecture. Paul founded Form4 alongside Robert J. Giannini</p> <p>In 1998, Robert Giannini was the CEO when the company began, and for more than 21 years, Giannini guided the firm with the co-founders Ferro, John Marx, and James Tefend. Over the pandemic period, Robert retired, and Paul Ferro stepped into the CEO role.</p> <p>We talked about his previous experience being the Chief Financial and Operating Officer in the company. We talk a bit about his background in how the company was formed. We looked at a number of different things, from pivoting inside of the pandemic to the importance of diversification, project typologies, and how to address stalled projects.</p> <p> </p> <p>► Access your free training at http://SmartPracticeMethod.com/</p> <p>► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call</p> <p>► Subscribe to my YouTube Channel for updates:</p> <p>https://www.youtube.com/c/BusinessofArchitecture</p> <p>*******<br /> For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on:<br /> Facebook: https://www.facebook.com/groups/businessofarchitecture<br /> Instagram: https://www.instagram.com/enoch.sears/<br /> Website: https://www.businessofarchitecture.com/<br /> Twitter: https://twitter.com/BusinessofArch<br /> Podcast: http://www.businessofarchitecture.com/podcast/<br /> iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926<br /> Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast</p> <p>*******</p> <p>Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com</p> <p>Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com</p> <p>Come to my next live, in-person event: https://www.businessofarchitecture.com/live</p> <p>Carpe Diem!</p>