380- Mannequin Pixie Dream Girl

<p>In the 1930s, Lester Gaba was designing department store windows and found the old wax mannequins uninspiring. So he designed a new kind of mannequin that was sleek, simple, but conveyed style and personality. As a marketing stunt, he took one of these mannequins everywhere with him and she became a national obsession. “Cynthia” captivated millions and was the subject of a 14-page spread in Life Magazine. Cynthia and the other Gaba Girls changed the look and feel of retail stores.</p> <p><a href="https://99percentinvisible.org/?p=30701&amp;post_type=episode" rel="nofollow" target="_blank">Mannequin Pixie Dream Girl</a></p> <p>Make your mark. Go to <a href="http://radiotopia.fm" rel="nofollow" target="_blank">radiotopia.fm</a> to donate today.</p>