375: How to Get a Million YouTube Subscribers with Alpha M’s Aaron Marino

<p><span style="font-weight: 400;">After going bankrupt and losing his business, Aaron Marino launched a men’s lifestyle YouTube channel in 2008. Now he has over 6 million subscribers and is building his channel through sponsorships and ecommerce. </span></p> <p> </p> <p><span style="font-weight: 400;">​​Aaron is obsessed with optimizing his videos for YouTube and continues to test and tune to grow his audience. Now he’s ready to share what he’s learned.  </span></p> <p> </p> <p><span style="font-weight: 400;">​​Aaron joined Foundr CEO Nathan Chan to talk about:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why thumbnails are the most important part of a YouTube video</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why giving value up front keeps people watching </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why click-through-rate and watch time are the most important metrics for creators</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why being a YouTube creator is like playing golf</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The worst mistake a creator can make </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How Aaron became a more authentic version of himself on camera</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">And much more...</span></li> </ul> <p> </p> <p><strong>Who do you want to see next on the podcast?</strong> <span style="font-weight: 400;">Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.</span></p> <p><span style="font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">Wait, there's more… If you enjoy the Foundr podcast, check out our</span> <a href= "https://www.foundr.com/freetraining"><span style= "font-weight: 400;">free trainings</s