36. JCron | The Exceptional Executive: E-Learning & Leadership

<p>Jonathan Cronstedt, or <a href="https://www.linkedin.com/in/cronstedt/">JCron</a> to those close to him, is a dangerously dedicated executive strategist. When he’s not driving outcomes for industry-leading brands or launching products online, he’s blessed enough to be married to Nicole, enjoys a freezer full of fabulous vodka, and a puppy named Stella.</p><p>A leader at the executive level in finance, digital marketing, SaaS/EdTech and direct sales, he is the current President of <a href="https://kajabi.com/">Kajabi</a> and has worked extensively with Chet Holmes and the Tony Robbins Groups.&nbsp;</p><p><b>Show Notes:</b></p><ul><li>Intro: Arman sets the stage and provides background on JCron, how they met and the topic of today’s episode. [00:11]</li><li>JCron shares the funny story of why Neil Patel refers to Arman as “Batman”. [06:50]</li><li>Arman asks JCron about what it’s like to work with some of today’s heavy hitters and asks him about why he does what he does. [08:46]</li><li>JCron talks about the importance of building meaningful relationships and the challenges of hiring at the executive level. [10:21]</li><li>What was it like being mentored by Joe Polish? [21:49]</li><li>The master in the art of living. [23:54]</li><li>Starting over and advice for people who want to change industries. [27:33]</li><li>How do you gauge your level of fulfillment? [30:49]</li><li>Digital marketing allows for novelty, impact and transformation stories. [32:08]</li><li>JCron opens up about Kajabi. [35:30]</li><li>Seeing the hidden opportunities that Covid is bringing. [41:49]</li><li>Arman talks about e-learning and the first course he created. [44:11]</li><li>The doors that copywriting opened up. [45:55]</li><li>How do you create a unique value proposition and determine the price of digital products in today’s world? [51:53]</li><li>Different business models and finding one that works for you. [56:26]</li><li>How do you know when it’s time to transition to something else vs when to power through? [01:04:54]</li><li>Flow