358 - Teach Them Why They Need You

<div>Brian is joined by Brady Ross, author, and new Oklahoma/Arkansas ICF president to talk about coaching niches and how to market yourself.</div> <div class="yj6qo ajU"> <div id=":15a" class="ajR" tabindex="0" role="button" aria-label= "Hide expanded content" aria-expanded="true" data-tooltip= "Hide expanded content"><img class="ajT" src= "https://ssl.gstatic.com/ui/v1/icons/mail/images/cleardot.gif" /></div> </div> <div class="adL"> <div class="im"> <div>How do you narrow down your niche?</div> <div> <ul> <li>What are you passionate about?</li> <li>Building connections and creating content that helps people.</li> <li>Know who your ideal client is AND who your ideal client is not.</li> </ul> <div>How are you marketing yourself?</div> </div> <div> <ul> <li>Wrote an ebook: <a href= "https://www.amazon.com/Seven-Steps-Dominate-Crush-Goals-ebook/dp/B0BTZ3T6J7/ref=sr_1_1?crid=1Z4WV63KSPFBK&keywords=brady+ross&qid=1680118197&s=books&sprefix=brady+ross%2Cstripbooks%2C84&sr=1-1" target="_blank" rel="noopener" data-saferedirecturl= "https://www.google.com/url?q=https://www.amazon.com/Seven-Steps-Dominate-Crush-Goals-ebook/dp/B0BTZ3T6J7/ref%3Dsr_1_1?crid%3D1Z4WV63KSPFBK%26keywords%3Dbrady%2Bross%26qid%3D1680118197%26s%3Dbooks%26sprefix%3Dbrady%2Bross%252Cstripbooks%252C84%26sr%3D1-1&source=gmail&ust=1680798283203000&usg=AOvVaw1NXW_ywtDF2UoSKwCi0RQ_">Seven Steps to Dominate Your Day and Crush Your Goals</a></li> <li>Started a <span class="il">podcast</span>: <a href= "https://www.listennotes.com/podcasts/motivation-for-regular-people-brady-ross-kZf7ObiPl8V/" target="_blank" rel="noopener" data-saferedirecturl= "https://www.google.com/url?q=https://www.listennotes.com/podcasts/motivation-for-regular-people-brady-ross-kZf7ObiPl8V/&source=gmail&ust=1680798283203000&usg=AOvVaw3dG5gbb0GnuSeAdN9pdlSl">Motivation for Regular People</a></li> <li>Join a <span class="il">podcast</span> matching service like Podmatch.</li> </ul> </div> </div> </div>