#357: PR not ER - How to Achieve Brand Fame

<div class="clickup-table-view clickup-table-view_wide"> <table class="clickup-table"> <tbody> <tr data-row="row-gsdkpy"> <td colspan="1" rowspan="1" data-row="row-gsdkpy" data-cell= "cell-388zdh"> <div class="qlbt-cell-line" data-row="row-gsdkpy" data-cell= "cell-388zdh" data-rowspan="1" data-colspan="1" data-block-id= "block-876e7e6e-8d39-443d-8402-5ef375dc1c21">Welcome to Saturday Solo Episode #357.</div> <div class="qlbt-cell-line" data-row="row-gsdkpy" data-cell= "cell-388zdh" data-rowspan="1" data-colspan="1" data-block-id= "block-693adb1d-01d2-4e3c-b0d3-b97559cbeb9a"> </div> <div class="qlbt-cell-line" data-row="row-gsdkpy" data-cell= "cell-388zdh" data-rowspan="1" data-colspan="1" data-block-id= "block-1a3511f9-1e0d-4b73-9b5d-887e70d406af">During this episode, I talk about PR - public relations and what it can do to you and your business.</div> <div class="qlbt-cell-line" data-row="row-gsdkpy" data-cell= "cell-388zdh" data-rowspan="1" data-colspan="1" data-block-id= "block-cfbc6320-1b16-4b43-ac3e-9d4b5244333e">Here's some highlights:</div> <ul> <li>PR or public relations is not a quick hit. It takes time because it's about building reputation.</li> <li>A good PR is a good storyteller and to be able to tell a good story, you need to really know your audience.</li> <li>Knowing your audience means knowing where they hang out, how they consume information and knowing their problems and offering solutions for it and therefore impacting their lives.</li> </ul> <div class="qlbt-cell-line" data-row="row-gsdkpy" data-cell= "cell-388zdh" data-rowspan="1" data-colspan="1" data-block-id= "block-575539f9-2de0-4600-82be-5ba4c747277a"> </div> <div class="qlbt-cell-line" data-row="row-gsdkpy" data-cell= "cell-388zdh" data-rowspan="1" data-colspan="1" data-block-id= "block-6b2ac01e-6e8f-4fd4-916c-24fc521a244d">Learn more about the contents discussed i this episode:</div> <ul> <li>Connect with me via <a class="ql-link" href= "https://www.linkedin.com/in/alex-chisnall/" target="_blank" rel= "noopener noreferrer">LinkedIn</a