#35: What the Brits Want From Loyalty

<p>Loyalty Managers around the world often look to the UK for inspiration and exciting new ideas and trends. <a href="https://yougov.co.uk/">YouGov</a> is the UK’s “most quoted research agency” on consumer opinion, and earlier this year, together with <a href="https://www.mando-connect.co.uk/">Mando Connect</a>, they again turned their attention to understanding what British consumers really want from loyalty programmes.&nbsp;</p> <p>Listen to this week’s episode of “Let’s Talk Loyalty” to hear us discuss the 2020 <a href="https://www.mando-connect.co.uk/what-brits-want-from-loyalty/">UK loyalty whitepaper</a>, including some exciting new innovative UK loyalty programmes – and also some concerns on how much more we need to do before our loyalty programmes appeal to younger consumers.</p> <p><strong>Show Notes:</strong></p> <p>1) <a href="https://mena.yougov.com/en/">YouGov.com</a></p> <p>2) <a href="https://www.mando-connect.co.uk/">Mando Connect&nbsp;</a></p> <p>3) <a href="https://www.linkedin.com/in/charlie-hills1/">Charlie Hills</a></p> <p>4) <a href="https://www.linkedin.com/in/joseph-flagg-12b57544/">Joe Flagg</a></p> <p>5) <a href="https://www.mando-connect.co.uk/what-brits-want-from-loyalty/">UK Loyalty Whitepaper - What the Brits Want from Loyalty</a></p> <p><strong>6) </strong><a href="https://thewisemarketer.com/loyalty-strategy/are-loyalty-programmes-even-more-important-in-these-challenging-covid-19-times/"><strong>Are Loyalty Programmes Even More </strong>Important in These Challenging COVID-19 Times?</a> Article on The Wise Marketer&nbsp;</p>