#341: How to Persuade a Judge and Jury Using the ABT

<p><span style="font-weight: 400;">Doug Passon, an internationally recognized 20-year criminal defense attorney and co-author of the new book</span> <em><span style="font-weight: 400;">The Narrative Gym for Law: Introducing the ABT Framework for Persuasive Advocacy</span></em><span style="font-weight: 400;">, shares how to use the (ABT) And, But, Therefore structure to persuade, judge, jury or any skeptical audience.</span></p> <p><span style="font-weight: 400;">Explore Park's free and premium story building tools including his new book, B</span><em><span style="font-weight: 400;">rand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand</span></em><span style="font-weight: 400;">:</span> <a href="http://bit.ly/StorytellingTools"><span style= "font-weight: 400;">http://bit.ly/StorytellingTools</span></a></p> <p><span style="font-weight: 400;">Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit <a href="http://businessofstory.com/">businessofstory.com</a> to get in touch.</span></p>