339: Low Content Publishing: Can You Make Money Selling Blank Books on Amazon?

<p>This week I’m excited to introduce one of the hottest side hustles of the moment, and that is low-content self-publishing.</p> <p>What is low-content publishing?</p> <p>Let me explain -- self-publishing has been around for a decade, and <a href= "https://www.sidehustlenation.com/online-business/self-publishing/"> we’ve covered that quite a bit in both fiction and non-fiction</a> -- it’s one of my favorite and perhaps most <a href= "https://www.sidehustlenation.com/passive-income/">passive side hustles</a>. Write the book, hit publish, collect royalties for years.</p> <p>Cool, right?</p> <p>Well, it’s the whole <em>write the book</em> part where a lot of people get stuck.</p> <p>You might not know what to write about, and even if you do, it can be really time-consuming, and at the end of the day, it still might turn out to not be a huge seller on Amazon.</p> <p>What low-content publishing aims to accomplish is to accelerate your product creation by focusing on a very specific sub-set of books:</p> <ul> <li>journals</li> <li>diaries</li> <li>planners</li> <li>notebooks</li> <li>sketchbooks</li> <li>and more</li> </ul> <p>With these types of books, the value doesn’t come from your years of experience and a 35,000-word brain dump. Instead it comes from how you’ve structured the mostly-blank internal pages and prompts, and who you’re targeting as your customer.</p> <p>With Amazon’s print-on-demand KDP print service, you can upload these products as digital files, hold no physical inventory, and collect passive royalties whenever they sell. But there’s an art and a science to it, and that’s why I’ve assembled a panel of experts in today’s show.</p> <p>I’m joined by three experts in the low-content publishing space with more than 1,000 titles between them:</p> <p><strong>Rob Cubbon from</strong> <a href="https://robcubbon.com" target="_blank" rel= "noopener noreferrer"><strong>RobCubbon.com</strong></a> - Long-time listeners might remember Rob from <a href= "https://www.sidehustlenation.com/path-5k-month-passive-inco